AIBMC Certified Public Relations Manager
Join our Certified Public Relations Manager (CPRM) course, offered in partnership with AIBMC, designed to elevate professionals into advanced business communication and public relations roles. This course offers a deep dive into the body of knowledge required for effective public relations, aligning with AIBMC's esteemed standards and ethical guidelines
$3900
Course Curriculum
Module 1 : Communication and the Roles of Public Relations
Module 2 : External Public Relations Sources
Module 3 : Working with Suppliers, Publishers, Printers, Photographers and Designers
Module 4 : Making Videos Module 5 : Exhibitions and other Events
Module 6 : Promotions and Functions
Module 7 : Visits, Sponsorship and Educational Activities
Module 8 : Working with the Media
Module 9 : Public Relations: A Management Function
Module 10 : Ethics and Law
Module 11 : Communication Models and Theories
Module 12 : Research, Planning, Implementation and Evaluation
Module 13 : Crisis Communication Management
Module 14 : Management Skills Issues
Module 15 : Business Literacy
Module 16 : Media Relations
Module 17 : Using Information Technology Efficiently
Module 18 : Advanced Communication Skills
Module 19 : PR History Highlights
Module 20 : New Product Development
Module 21 : Product Management
Module 22 : Advertising and Promotion
Course Curriculum
Course Highlights
Join our Certified Public Relations Manager (CPRM) course, offered in partnership with AIBMC, designed to elevate professionals into advanced business communication and public relations roles. This course offers a deep dive into the body of knowledge required for effective public relations, aligning with AIBMC's esteemed standards and ethical guidelines.
Duration: Comprehensive 35-hour preparation path leading up to the CPRM exam.
Format: Hybrid training combining live online instruction with options for self-paced study, facilitated by authorized training providers and prometric centers globally.
Tools Used: AIBMC's proprietary learning systems and a range of communication tools and technologies.
Resources Provided: Access to training sessions covering exam questions, modules, and essential public relations skills.
Who should do this course?
Mid to senior-level professionals aiming to certify and elevate their expertise in public relations.
Individuals with a bachelor's degree or at least one year of experience in related fields.
Professionals seeking to formalize their experience and adherence to industry-standard practices in public relations.
Public relations officers who don't yet hold a formal certification from AIBMC